Steep mountain roads, high temperatures: Testing the BMW i7 drive under extreme conditions

The series development process of the BMW i7 is entering its final phase with the car undergoing a demanding test programme in extreme road and weather conditions. During so-called hot-region testing on tracks and public roads all over the world, the d…

“Moving Minds” campaign launches: renowned co-creators join forces with BMW to produce their content for the new BMW iX and BMW i4

BMW is taking its successful co-creation initiative to a new level with the market launch of the two fully electric BMW iX and BMW i4 vehicles. BMW’s “Moving Minds” initiative combines strong content ideas with social media stars such as podcaster and …