The USA Audi e-tron 2021 comes with a $9,000 price cut

In the USA, Audi e-tron model lines have just received a revised package for the model year 2021, including a lower entry pricing with a new Premium trim level. As a result, the e-tron SUV is offered at $65,900 starting MSRP for the model year 2021, a decrease of close to $9,000 from the starting […]

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Audi considers electrifying sports models

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According to a media report, the new Audi chairman Markus Duesmann has apparently put a number of combustion engine models to the test as part of a review of the product strategy. The goal is to reduce costs, he said. As the British magazine Autocar reports, citing a source close to Duesmann, the Audi TT […]

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Tesla-obsessed German automakers look to solve multi-year tech deficit

Tesla’s electric vehicle technology is head and shoulders above the rest of the industry. Now, German car companies who are chasing after them are trying to figure out how the multi-year lead Tesla maintains over other automotive companies can be reduced. CEOs are becoming more vocal about the Elon Musk-headed company’s dominance in the electric […]

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EVs as part of the energy transition: Audi is researching bidirectional charging technology

Increasing network stability, lowering electricity costs, and contributing to climate protection – that is the vision that Audi and the Hager Group are pursuing. The incorporation of the electric car into the domestic grid is at the core of an innovati…

Audi CEO Duesmann claims e-tron battery issues solved

Due to delivery problems with battery cells, Audi had to stop production of the e-tron quattro in Brussels in spring. In an interview, the new Audi boss declared the problem solved – and also spoke about the goals of the Artemis project. “Since the beginning of May, we have been running two shifts in Brussels […]

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Volkswagen hands software woes to ICE-supporting Audi CEO

Volkswagen has announced that it has handed its Car.Software organization over to Audi CEO Markus Duesmann. Duesmann will take charge of Volkswagen’s software in the VW Board of Management, a company press release stated. One of the main focuses of Volkswagen’s plan to begin the production of a fleet of electric vehicles was software. However, […]

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